Brand Newsroom Podcast - 07 Nov 2018

A report by Harvard Business Review found that 70 per cent of meetings are unproductive and inefficient. Sound familiar? It certainly does to us.

Brand Newsroom is a marketing podcast for anyone who has a say in how companies are communicating — covering marketing, content marketing, public relations, media, branding and advertising.

Here are some key take-outs: 

• Before inviting someone to a meeting, ask yourself “how are they going to give, and get, value out of this?” Either way, it should enhance the work
• Make meetings shorter. Try to get everything said and done in 25 minutes
• Be punctual, prepared and present. Respect your time and other people’s time
• Be very specific about why the meeting is happening and what needs to be achieved.

Listen to the conversation here.